Succeeding in International Markets Latin America

“Succeeding in International Markets Latin America” will provide you with the background information and tools to develop your business and expand your growth in a region of immense middle-class growth and opportunity. This intensive weekend course will equip you with in-depth knowledge and practical solutions for conducting your international trade in Latin America, and successfully communicating with the Latin American people.

Ensure the success of your international business activities by learning more about Latin American business culture, consumer behaviour, and the language.

The Benefits

A Cactus “Succeeding in International Markets Latin America” course will provide you with:

  • Invaluable insights into both B2B and B2C cultural behaviours and norms that will inform your negotiation techniques and marketing strategies
  • A comprehensive understanding of Latin American management and communication styles, values and attitudes, that will help you win business
  • Essential phrases and expressions in Spanish and Portuguese that will establish positive relationships with your Latin American colleagues, partners, clients and suppliers
  • Correct body language, gestures, etiquette and behaviours that will leave a favourable impression on your partners and clients
  • Practical strategies for overcoming the challenges particular to conducting business in Latin America, leading to effective and successful outcomes
  • An understanding of the importance of deeper cultural drivers such as the importance of family and friendship before business
  • Opportunities to network with like-minded professionals from organisations such as Trip Advisor, News UK, American Express

The Attendees

A Cactus “Succeeding in International Markets Latin America” will be beneficial if you are:

  • Already doing or considering doing business in Latin America
  • Visiting Latin America and meeting Latin American clients
  • Experiencing the challenges of breaking into the Latin American market
  • Establishing a network of Latin American partners and suppliers
  • Recruiting Latin American nationals to work within your organisation

Succeeding in International Markets Latin America – Course Details:

  • Content: Succeeding in International Markets Latin America
  • Location: St Giles International, Holborn, London
  • Duration: Saturday + Sunday, 10am to 5pm, including networking lunch with the trainer and fellow attendees
  • Dates available: 7th – 8th May / 11th – 12th June / 17th – 18th Sept
  • Price: £295pp inclusive of 12 hours tuition, networking lunch (exc.VAT)