Being Fluent Is Not Everything: Know Your Industry Jargon

Know Your Industry Jargon

by Teva Serna

“Idea shower”, “blue sky thinking”, “let’s touch base”, the list goes on. Have you ever heard these expressions but are still wondering what they actually mean? A good command of a second language isn’t always enough to be successful within certain sectors. Whether you are planning to work abroad, starting your career, or moving into a new industry, understanding the technical vocabulary and jargon of your industry is essential.

Is The Industry Jargon Really So Different From The Everyday Language?

Jargon is specific to a group of people, and is usually not intelligible by those outside that group. People often make up new words and expressions that become part of the vernacular language of their group.

Every industry has its own jargon and unless you work within that industry, chances are it will sound like gibberish to you. Like fashion, jargon comes and goes. Some examples include:

Bear market: a market in which share prices are falling due to pessimism.
Scrubbing: when sales teams clear their customer databases of outdated information.
Boutique hotel: coined in the 1980s, this term refers to small themed hotels.
Blue sky thinking: being creative and not limiting your thinking by current beliefs.
Game changer: idea or event that significantly changes the current situation.
Get all your ducks in a row: to be organised.
Strategic staircase: a business plan.
Idea shower: another expression for brainstorming, or listing all possible ideas on a given topic.

And just like English, every language has its own share of industry jargon. Understanding all this quirky vocabulary can be difficult at first for those relocating abroad or simply changing jobs, but just like the general language, it can be learned with time.

How Important Is It To Know Your Industry Jargon

Understanding your industry jargon can help you in a number of ways:

• Improve your credibility and demonstrate you have experience working in the industry.
• Improve your communication with fellow professionals.
• Avoid misunderstandings and possible awkward situations.
• Better understand articles published by experts, helping you keeping up-to-date with the latest progress in your area.

Boost Your Career By Taking A Specialist Language Course

While jargon is typically learned through experience, it can also be taught as part of a specialist language course. This is a great way to be ready before starting a new job. Such a course not only teaches you the technical vocabulary and jargon you need to thrive in your job. It also trains you on the specifics of your job, from effectively communicating with colleagues and to drafting an accurate proposal. In addition, it can prepare you for a specialist test, such as the ELPAC test for aviation professionals and the MarTEL test for seafarers.

Cactus Language Training offers a variety of specialist language courses designed for those with very specific language needs. From Aviation English to Arabic for Oil and Gas, our experience across a wide range of industries means that we understand your linguistic needs. Contact us today for a free consultation on your training needs.

Contact Us

To receive more information about how Cactus Language Training can increase your profits, or to get a quote, simply call us or contact us with any questions you may have. Cactus also offers a free no obligation language consultation for corporations and individuals.

team engagement

Cactus language offers the following types of language courses:

Evening language courses: 19 different languages in 15 UK locations
Language holidays: worldwide immersion courses in the country of the language
Private tuition: tailor-made and corporate language training solutions throughout the world
TEFL: teacher training courses for both English and other languages all over the world
Online courses: for teacher training, English and French